Award
Winning Product
Tesco
Finest Shortbread Assortment wins Best Bakery Product
- Scottish Food and Drink Excellence Awards May 2007
Tesco
Finest Shortbread Assortment - produced by Dean's for
Tesco, picked up a top industry award - Best Bakery and
Cereal Based Product in the Retail Category - at the annual
Scottish Food and Drink Excellence Awards, held at the
Kelvingrove Museum and Art Gallery i n Glasgow on the 10th May 2007.
The
Luxury Shortbread Rounds Assortment were developed as
part of the Finest Christmas range for 2006, it included a
traditional Luxury All Butter Shortbread, along with a Belgian Chocolate
and Orange and Spiced Sultana varieties to add a seasonal
twist to the selection.
Dean's
are the sole supplier of Tesco Finest Shortbread and jointly continue
to develop innovative and exciting products for their range.
The
Dean's Management Team and Senior Buyer for Tesco were delighted
to pick up this prestigious award on the evening.
The Scottish
Food and Drinks Excellence Awards are now in their sixth year
and organised jointly by the Royal Highland and Agricultural Society
and Scottish Enterprise, are regarded as the “Oscars” of the food
industry.
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