Dean’s tee off brand new shortbread range with The Open

Dean’s tee off brand new shortbread range with The Open

2nd May 2022

Dean’s is proud to share a new range of all butter shortbread to celebrate The Open, including a limited edition tin designed to commemorate The 150th Open at the iconic Old Course at St Andrews. The range includes four tins and three cartons containing an all-butter shortbread assortment featuring stunning imagery from the Old Course at St Andrews.

The limited edition 150th tin features unique imagery of The Old Course and will be available for a limited time.  The 200g tin, along with the Elements tin and our classic ‘The Open’ tin, contain the classic all butter petticoat tails. The range also includes The Open collection of three 300g cartons featuring stunning imagery from The Old Course at St Andrews and finally, a 75g tin of all butter shortbread rounds, designed to emulate a set of golf balls.

Dean’s commercial director, Nick Watkin said “We are honoured to present this range of our all butter melt in the mouth shortbread for The Open.  With the 150th Open taking place back at the ‘home of golf’ it feels right that there should be a line of shortbread to commemorate this. The range this year makes an excellent keepsake or gift for any golf and shortbread fan.”

The Open x Dean’s range will be available to buy from Dean’s website and selected stockists around the UK.